Product Rave: Physicians Formula Wet/Dry Eye Shadow in Baked Smokes

I am sure most of you know that CVS has a bunch of different beauty items that are marked down 25%, to 75% off, I believe. This was a sale that I could not refuse, so of course I had to stop by my local CVS store last week, to see if I could score some goodies. I want to mention that I am not sure how long this sale is going on. But I think you should all check out your nearby CVS stores and see if there are still more beauty items that are on sale.

I was planning to haul a whole bunch of stuff, but that wasn't so. Most of the products that were available, were items that I wouldn't normally buy for myself. But, I did end up coming home with two eye products, and I am completely happy with them. Not to mention, the prices were crazy good! I picked up the Physicians Formula Wet/Dry Eye Shadow in Baked Smokes, from their Baked Collection, I also picked up the L'oreal HIP Eyeshadow Duo in Dynamic (#828). The L'oreal eyeshadow duo originally retailed for $8.79. With the 50% off, the total came up to $4.39. And the Physicians Formula eyeshadows originally retailed for $9.39. Take 75% off of that, and the total comes up to $2.35! Major steal!

Today, I want to focus on the Physicians Formula Wet/Dry eyeshadows in Baked Smokes. In an upcoming post, I am going to focus solely on the L'oreal HIP eyeshadow duo, so be on the lookout for that.

(Physicians Formula Baked Collection, Wet/Dry Eye Shadow in Baked Smokes)

Initial Thoughts

First, I want to mention that these eyeshadows are hypoallergenic, dermatologist tested, fragrance free, and they are safe to use on sensitive eyes-according to the packaging. I really like the packaging-both the box and the product packaging. The box is definitely an attention grabber, for sure. You know me, bright packaging attracts me like no other. Hahaha! There is an eye diagram on the back of the box that contains helpful notations, to show where to apply the eyeshadows. There are also directions included as well. That's always such a great feature, especially for those who are just starting out with makeup. The plastic, round case that houses the actual eyeshadows and a double-ended sponge tip applicator, looks nice, but it doesn't seem very sturdy. I wouldn't want to accidentally drop it on the floor. I think if I do, the eyeshadows would no doubt crumble to bits. When it comes to the eyeshadows-starting from the first one on the left, you get a medium grey, a silvered white, and a charcoal black. All of the eyeshadows contain a silver shimmer. 

(back of the box packaging)


I was excited when I read that these shadows could be used wet or dry-as per usual with baked eyeshadows. The eyeshadows have a very smooth texture. When I swatched the eyeshadows dry (no eye primer applied beforehand), I noticed that although the colors did show up, they were definitely more of a sheer wash of color. But when I dampened my eyeshadow brush and swatched them wet (again, no eye primer applied beforehand), the eyeshadows took a life of their own. The sheen was impeccable, and the finish almost looked sort of metallic. It was very pretty, and the swatch picture below does not do these shadows any justice. For those who don't want too much drama going on when it comes to eye looks, I suggest using them dry for a softer wash of color. But for those of us who like a little oomph in our eye makeup, applying the eyeshadows wet is the way to go, for sure. Although I love how easily these eyeshadows applied and blended, I did notice a little bit of fallout. But nothing major. These shadows apply well without a primer, but I have very oily lids, so an eyeshadow primer is a must for me-or else creasing is something that will happen sooner than later. These eyeshadows hold strong for hours over an eyeshadow primer. It isn't until the 7 hour mark that I notice some minimal fading and very little creasing. 


Below you will see an eye look that I created with these baked eyeshadows, while using them wet. I applied the medium grey color on the left, all over the lid, blending it a bit above my crease. I then took the charcoal black eyeshadow and applied that to the outer V, blending it into the middle of the crease area. Then, I took the silvered white and applied that to the inner corners of my eyes to brighten them up. To finish the look, I lined my eyes with black liner, and added mascara to my top and bottom lashes. I loved the outcome. And not to mention how amazed I was that even while wet, the shadows blended easily. I think I am going to sport this eye look on New Year's Eve. A smokey eye plus a hot pink lip. Perfection!


I am really happy that I picked up this baked eyeshadow trio from Physicians Formula. Physicians Formula is not a brand that I take the time to explore much, but that needs to change! I will definitely be picking up some more Physicians Formula beauty products. If you all can find this eyeshadow set at your local drugstores, I highly suggest picking it up. I hope to find some other shades as well. 

I hope you are all enjoying your Christmas evening, dolls! I will be back soon :)

Have any of you tried these baked eyeshadows from Physicians Formula? What are your favorite Physicians Formula products?

Disclaimer: I am not affiliated with any of the companies mentioned above. I purchased this product for my personal use.

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